It’s just another small way to help Google better understand what the topical focus of your page is. It’s also a way for people with vision issues to know what’s on the page if they use a screen reader, as they will read out the tag. We’ve put together this simple (but actionable) list of the 12 most important factors.
WHAT’S INCLUDED IN OUR ON-PAGE SEO SERVICES
The ideal On Page SEO score varies, but it generally means your page is well-optimized according to SEO best practices. While Off Page SEO might seem less controllable compared to On Page SEO, it’s equally important. A well-rounded SEO strategy requires a balance of both On Page and Off Page efforts. To better cater to customer needs and encourage repeat purchases, I recommend adding personalised product recommendations to your product pages. This can be as simple as adding a “recommended for you” or “you may also like” section to your product pages, encouraging shoppers to take a look at other items in your store. The way that your website looks, feels, and runs can significantly impact product page SEO.
Geographic modifiers in URLs
Pricing options start from the Essential plan, which covers 10 websites and includes core features like website audit, competitor analysis, and keyword suggestions. This plan is solid for small to medium-sized projects and offers a good balance between functionality and cost. As you enter a domain, it quickly lists down all the broken links present on the website, along with different parameters. These SEO Anomaly include Referring pages, URL rating, External and Internal backlinks, and the date when the Ahrefs bot last crawled the target link. And, to further assist you, Ahrefs also exports the complete list in different file types, including Microsoft Excel, Open Office, and more. These are the factors that will truly affect your site’s rankability whereas the on page elements mentioned in this article, will help move the needle in the right direction.
Here you can see competitive pages currently ranking in SERP, and get an idea as to whether the content of your page can outrank what is ranking currently. If not, look for alternative keywords that might be more achievable for your business. Page speed directly impacts both search rankings and user experience.
Voice search is one of the most underrated opportunities in SEO right now – especially for local businesses. Which means you can systematically improve your content to exactly match what Google wants to see. It has a massive impact on your page load speeds and core web vitals. They just need to be smaller banners that DO NOT stop the user from being able to interact with your content. If the person has to close your pop-up to read/scroll your content – the pop-up is intrusive and must be disabled.
- Staying on top of what’s working right now is your best chance at creating content people actually want to consume.
- For example, you’re not going to get backlinks (off-page) if your page content isn’t quality (on-page), and compressing images (on-page) helps with page speed (technical).
- Next to page speed, mobile-friendliness is one of the most important on-page SEO ranking factors that influences your SEO ranking.
Add Engaging Visual Content
While it is important to make sure the technical SEO and off-page elements are also optimized, you should not ignore the on-page factors. There are plenty of studies that show how page load and longer loading times leads to more people abandoning the page before it ever loads. When you have links to related content to provide more context or information on a topic, people are likely to click on them to learn more. Create pages that are optimised for relevant keywords and then group them together so searchers (and Google) can find them.
